301 Redirect
A 301 redirect is a permanent HTTP status code that automatically forwards visitors and search engines from one URL to another, transferring most of the link equity to the new page.
A 301 redirect is a permanent HTTP status code that automatically forwards visitors and search engines from one URL to another, transferring most of the link equity to the new page.
A 302 redirect is a temporary HTTP status code that automatically forwards visitors from one URL to another while signaling to search engines that the original URL should remain indexed.
A 404 error is an HTTP status code indicating that a requested webpage cannot be found on the server, often due to broken links, deleted pages, or incorrect URLs.
Alt text (alternative text) is a descriptive text attribute added to image HTML tags, providing a textual alternative for visual content on web pages.
Anchor text is the visible, clickable text in a hyperlink that users can see and click on to navigate to another webpage.
A backlink is a hyperlink on one website that points to another website, serving as a vote of confidence and a key factor in search engine ranking algorithms.
Black Hat SEO refers to unethical techniques used to manipulate search engine rankings, violating search engine guidelines and potentially resulting in penalties or bans for websites.
Bounce rate is the percentage of single-page sessions where a user leaves a website without interacting further after viewing only one page.
Breadcrumbs are navigational elements on a website that show users their current location within the site’s hierarchy, typically displayed as a trail of clickable links.
A canonical tag is an HTML element that specifies the preferred version of a web page to search engines, helping prevent duplicate content issues and consolidate ranking signals.
Click-Through Rate (CTR) is the percentage of users who click on a specific link or call to action out of the total number of users who view a page, email, or advertisement.
Cloaking is a deceptive SEO technique where different content is presented to search engines versus human users, aiming to manipulate search rankings.
A Content Management System (CMS) is a software application that allows users to create, manage, and modify digital content on a website without requiring specialized technical knowledge.
Conversion rate is the percentage of website visitors who complete a desired action, such as making a purchase, signing up for a newsletter, or filling out a contact form.
Crawl budget is the number of pages a search engine bot can and wants to crawl on your website within a given timeframe. It’s determined by a combination of crawl rate limit and crawl demand.
The process by which search engines systematically browse and catalog web pages across the internet, discovering new and updated content for inclusion in their index.
Cascading Style Sheets (CSS) is a style sheet language used to describe the presentation of a document written in HTML or XML, controlling layout, colors, and fonts across web pages.
Customer Acquisition Cost (CAC) is the total expense a business incurs to acquire a new customer, including marketing and sales costs.
Domain Authority is a search engine ranking score developed by Moz that predicts how likely a website is to rank on search engine result pages (SERPs).
Domain Ranking is a metric that measures the overall strength and authority of a website based on its backlink profile and other SEO factors.